You may think it is only mid-summer, but the West Indian America Day Carnival Association, is busy preparing for this year's events.
...Pop-up stores are already appearing on Washington Avenue, the sounds of musicians and dancers practicing will soon begin to fill the area.

Press kit:
http://wiadcacarnival.org/3d/images/docs/wiadcapresskit2012.pdf
WIADCA » OUR 2012 -2013 PRIORITIESGiven the very challenging climate occasioned by a difficult and pervasive financial situation in New York State and hold-over issues from the previous administration, the New WIADCA Team will focus on corrective measures while developing an internal management and organizational structure.
•The following are what we hope to achieve in the short, medium and long terms:
•We will work to repair the public image of the organization given the negative perceptions sustained over the past six (6) months.
•Simultaneously, we will move expeditiously to restore investor (sponsor) confidence in the organization given the mixed and often conflicting messages sent out to the general public and the erroneous perception that WIADCA is in crisis and chaos.
•We will also reassure the stakeholders in the Carnival Festival – mas leaders, steelpan organizations, calypsonians and local elected officials –that the Festivals is alive and well by periodic reporting and communications.
•We will develop a mechanism that allows input from Mas Bands (and leaders), the Steelpan movement, and Calypso organizations that will make for an even more inclusive WIADCA.
•We will aggressively move to beat back negative publicity and to TELL WIADCA’S STORY and not let others tell compromised, corrupted and biased versions of that story for personal or other gain.
•Through our marketing plan we will educate the general populace, the political establishment, and the sponsorship world about the NEW WIADCA TEAM that is charting a NEW DIRECTION while promoting the fact to all concerned that you CAN TRUST THE NEW WIADCA TEAM.
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