One is often suspected of being a shill when one's first post on a message board is a glowing review (or hype) of a new business.
Said shills then often disappear, because they have only one interest.
At a deeper level, the term "shill" can be contrasted with the term "member", which is one who often seeks to post about a random variety of things without any self serving profit motive.
All of which begs the questions:
Lisslo, do you understand why your first post may have made us wonder about your motivations?
Lisslo, do you understand that sometimes shilling does more harm than good for a business? ....especially when done under the guise of a "random neighbor" as opposed to honestly disclosing vested interests?
Lisslo, are you really sharing this out of "excitement", or with the hope of getting customers? ....everyone loves a new restaurant, but few of us love them enough to join a msg board proclaiming our excitement before it opens.
P.S. I'm glad Bed-Stuy is getting some Italian food, and hope the business does well.
Come to Happy Hour on December 18th!
The change on Nostrand will make the one on Franklin look minor